Hasselblad’s new XCD 4/45P is the world’s lightest digital medium format autofocus lens on the market today. That means legendary Hasselblad image quality in a really portable package. Weighing in at just over a half a pound and not even 2-inches tall, the f4 45mm lens is comprised of 9 elements, for state-of-the-art optics & that timeless square format in the brand’s compact X1D camera system.

With its 3-axis gimbal, the PowerEgg X drone from PowerVision captures smooth, stabilized 4K video at speeds up to 60fps and utilizes AI capabilities to double as a stationary tracking camera. The drone boasts a 30-minute flight time and offers features like obstacle avoidance even in winds up to 43mph. In tracking camera mode, the PowerEgg stands on a compact tripod & uses advanced sensors and AI to keep whatever you’re filming perfectly framed as it moves.

Zero Zero Robotics’ V-Coptr Falcon camera drone has only 2 rotors rather than the normal 4 but that’s not what makes it such a standout. This thing is all about flight time. 50-minutes. About twice what similar competitors can claim. So that’s a big deal. The camera captures 4K video at speeds up to 30fps and video transmission boasts a range of 4.3 miles. Object avoidance, auto-homing—all the features you’d expect and then some.

Netgear’s Meural Canvas II is a wi-fi-enabled digital picture frame that brings your digital photos to life up on the wall. It will also display famous works of art in 1080P HD through a subscription-based service. Available in 16” X 14” or 19” X 29”, the Canvas can be hung vertically or horizontal & the gesture-control screen lets you swipe through physically, like your phone.

Designed specifically for iPhone 11, 11 Pro, & 11 Pro Max, the ShiftCam multi-lens phone case makes it easier than ever to capture epic images on your phone. The sleek, streamlined case allows you to switch lenses in a fraction of a second, for Pro & Pro Max users, choose from: 10X Macro, 180º fisheye, 4X telephoto, & 4X Macro or for the standard iPhone 11, the 3-in-1 ShiftCam offers 10X Macro & 180º fisheye in addition to the phone’s built-in lens. A funded Kickstarter.

The soon-to-be-officially released Mavic Mini drone from DJI is so small that no FAA registration is required. Which simplifies things. Fewer barriers to flight, right? The palm-size drone boasts a 30-minute flight time but only a 2.7K camera; its big brothers have 4K—but what you lose in rez you gain in stealth. The price is also pretty lightweight. Due out this week.

With a 20.9-megapixel CMOS sensor and lightweight design, Nikon’s new entry-level Z 50 is built on the same platform as the brand’s popular Z6 & Z7 full-frame cameras. 11 fps continuous shooting, 4k video capture, and compatibility with the full range of Sony’s DX lenses make this a very versatile & valuable camera for the price.

With the launch of the Hero Max 360, GoPro is hoping to erase any lingering memory of its last foray into 360º panoramic video. The camera uses a dual lens configuration to capture 360º video with ambisonic spatial audio from a 6-mic array and it features a selfie-screen as well as offering all the functionality of the brand’s Hero8 Black model. As a hero camera & vlog tool it’s powerful and now with 360º capabilities, you can get more creative than ever. Available for pre-order now.

The makers of Lumin8 call it “the world’s most versatile LED light” and it’s hard kinda to argue. They thought of everything: it’s a lightweight, 1000-lumen cylinder that delivers consistent, flicker-free light, 95+ CRI and a color temp range from 3000-5600K. That means precise color in your HD video & photos. The rugged design, IP68 water-resistance, 7-hour battery life, & wireless remote make it a worthy companion for all types of action. Included 1/4”, hotshoe, and magnetic mounts make it easy to rig. A funded Kickstarter.

Arizona-based OCLU is a new brand with a brand new 4k action camera. In addition to shooting 4k at 30 fps, it shoots 1080p at 120 fps for super slo-mo and 12mp still images. It features a 150º wide-angle lens, wi-fi, waterproofing to 50-meters, and it’s compatible with GoPro’s many mounts.

Designed for professional photographers in the field seeking the image & resolution quality of the brand’s studio cameras, PhaseOne’s new medium format XT system is fully manual with no autofocus and features a carbon leaf shutter system for dedicated XT lenses. The system comes with the brand’s 150-megapixel digital back & a lens.

For capturing that dynamic 360º POV angle of sports, travel and beyond, the ultra-compact GO camera from Insta360 gives you the freedom of a versatile, fob-size 360º-cam that shoots steady, stabilized footage at 1080p up to 25 fps. Various included clips and mounts allow you to securely place the camera almost anywhere & shoot up to 200 20-second clips on a full charge. Your clips can be edited on-the-fly with the brand’s FlashCut auto-editing feature.

Sony’s just-released a6600 is the brand’s all-new flagship camera in its compact APS-C mirrorless lineup. It features a 24.2-megapixel APS-C sensor, an AI-powered Z-Bionz image processor, 425 autofocus points and, as Sony reports, the world’s fastest AF speed, just 0.02-seconds. They also dropped the more budget-friendly a6100, which has many but not all of the features of the a6600. Both include a new OLED display & shoot 4K HDR video, too.

Blackmagic just announced a new 6K version of is Pocket Cinema Camera. This new handheld digital features a full Super 35 size 6K HDR image sensor, 13 stops of dynamic range, an EF lens mount and dual native ISO up to 25,600 for incredible low light performance. The EF lens mount model works with a wide range of lenses including Canon, Zeiss, Sigma and Schneider.

It took a minute but DJI has finally integrated their industry-leading Gimbal technologies into a foldable design—making it possible to bring the new Osmo Mobile 3 almost anywhere. It weighs less than a pound, and folded down, measures 6.18 x 5.11 x 1.8 in. making it the ideal companion for shooting content from your phone. Especially when linked with DJI’s Mimo app for mobile editing controls.

Surfline, the global leader in surf forecasting & streaming wave porn have a new tech & service on offer. For Surfline Sessions you need an Apple Watch, a Surfline account & their new app. Once linked up, Surfline’s webcams will connect with your watch in the water to track & film your surf sessions. You can then access, download & share the clips all through the app, and with a network of over 500 surf spots & cameras, it’ll be easier than ever to document the daily gnarlitude.

The dji Ronin-SC takes the powerful technology from the brand’s Ronin-S gimbal and puts it into a lighter & smaller form factor. Designed for mirrorless systems, it’s a stabilizer that’s easier to transport, easier to set up, easier to use & equipped with high-end features like: multiple mode tracking, ActiveTrack 3.0, time lapse, motion control, motion lapse, & panorama.

The α7R IV from Sony marks another milestone in the evolution of the brand’s compact, full-frame mirrorless α7 lineup. The 61.0-megapixel Exmor R sensor combined with BIONZ X imaging engine delivers unprecedented resolution, fine gradation and low noise. Super-fast 10 FPS, ISO to 32k, 4k HDR video, & 5-axis steady shot make this the best α7 yet.

The HD Mask USB Camera is a stealth, super powerful & simple wi-fi security camera. It offers full HD 1080 footage, live streaming, 24/7 monitoring, motion detection, & continuous real-time recording. You can set up multiple cameras around the home or office to secure the perimeter and monitor everything from your phone. It effectively gives you the monitoring power of expensive CCTV systems without intrusive or obvious cameras.

Moment Air makes your drone footage look slick & cinematic instead of stock. It’s the first ever drone anamorphic lens & features the lightest filters & thinnest drone controller iPhone case. The whole system is designed to work with DJI’s Mavic 2 & Zoom. The 1.33x anamorphic lens brings the look of 2:40:1 Cinemascope to your drone footage yet weighs less than 50 grams. Filter sets are also ultralight & feature scratch-proof cinema glass & aluminum construction. The case features a built-in M-series mount & works with the DJI flight controller plus gimbals like the Freefly Movi and DJI Osmo 2.