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Environmental awareness is working. As consumers, we now have a lot of choices for buying smarter. As we continue to choose products that respect the environment, more and better choices emerge. It's called the power of the purse and it's shifting green from 'alternative' to 'mainstay'. Life in the modern world is complex and like you, we want to simplify. That's why werd sources sensible stuff and shares the good news.



Stove in a Can at werd.com
Stove in a Can

Sure, the JetBoil is idiot-proof but the Stove In A Can is even better. By burning a fuel cell made from recycled natural materials that dissolves as it burns, you eliminate one more piece of waste in camp cooking. No empty fuel canisters headed for the landfill. This stove is also fast and efficient. It’ll boil water in 5 minutes flat and each fuel cell burns for one full hour.

OWN IT $29.99 Categories: Camping, Gear

Salvaged Wood Wall Clock at werd.com
Salvaged Wood Wall Clock

Etsy is amazing. Where else could someone sell something as beautifully ridiculous as a piece of raw wood with a clock in it? The little quartz-drive clock is German-made and the wood, well, that was made in the forest through a process called photosynthesis.

OWN IT $58 Categories: Decor, Space

Oorja Biomass Pellet Stove at werd.com
Oorja Biomass Pellet Stove

In the past few years pellet stoves for home heating have revolutionized the way people keep warm by burning renewables. They’re more efficient and totally sustainable. Now the Oorja stove has been developed and could spark a similar revolution. These smoke-free, biomass burning pellet stoves, developed in India for people who can’t access clean energy, can cook a meal for five using barely a fraction of the resources LP gas or wood use. They’re currently being used in homes and restaurants all over India, where they’ve proven to be nothing short of amazing.

OWN IT $ TBA Categories: Kitchen, Space

BioLite CampStove at werd.com
BioLite CampStove

The idea of being “off the grid” is highly romanticized these days but let’s face it, for the few who actually do it on their annual camp out or canoe trip, it can get freakin’ dull. This wood-powered BioLite camp stove could change that. Not only does it burn wood in a clean, no-smoky-taste way, it generates electricity, allowing you to power up iPods, phones and such, via its USB port. Camping season is coming.

OWN IT $129 Categories: Camping, Gear

Folding Wine Barrel Chair at werd.com
Folding Wine Barrel Chair

If you’re a real wine expert you’ll be able to guess the winery this oak barrel stave chair comes from just by the tint of the burgundy highlights in the finish. Or you could cheat by looking under the seat where the winery’s name is branded. The chairs fold up flat and work great for indoor or outdoor use, where their natural oil finish will stand up to the elements. They also make a bench model for you cuddlers.

OWN IT $165 Categories: Seating, Space

Brutus Electric Motorcycle at werd.com
Brutus Electric Motorcycle

The majority of electric motorcycles look pretty much like a two-wheeled Prius. In contrast, American-made Brutus Motorcycle look like they’ve actually got some balls.  With Sport-Cruiser styling, a 100-mile minimum range and 3-hour charge time, they’re taking this whole category a solid step forward.

OWN IT $ TBA Categories: Motorcycles, Rides

Powertrekk Fuel Cell Charger at werd.com
Powertrekk Fuel Cell Charger

You might not believe this but we found a battery charger/power supply for your phone, computer, & electronics that runs on water. Yup. It’s a hydrogen fuel cell that converts water into electricity. Don’t expect us to explain this weird science but we can tell you this: the futuristic little PowerTrekk unit is eco-friendly and provides power totally off the grid. Available May 2012.

OWN IT $229 Categories: Portable, Tech

Eton Rukus Solar Bluetooth Boombox at werd.com
Eton Rukus Solar Bluetooth Boombox

The worst thing about a big ol’ boombox is how fast they chew through batteries. Plus – where those batteries eventually end up. The Rukus Solar is a Bluetooth sound system with a built-in solar panel. Could there be any boombox better for the beach? Or the landfill? Available April 2012.

OWN IT $150 Categories: Audio & Speakers, Tech

GreenZero Chargers at werd.com
GreenZero Chargers

GreenZero Chargers for your mobile device are more than just a cool looking charger. Its unique design turns off as soon as your device is fully charged which eliminates stand-by energy consumption. To turn it back on just give the big green button a kick. Did you even know about stand-by energy consumption? Now you do, so save yourself. Also available in a travel size shown above in black.

OWN IT $24.95 Categories: Portable, Tech

SteriPEN Freedom Water Purifier at werd.com
SteriPEN Freedom Water Purifier

This compact UV water purifier gives you one more reason to stop consuming those horrible Single Use Plastic (SUP) bottles. Since UV rays kill 99% of bacteria, viruses, and other stuff like Montezuma’s revenge, you can now safely drink water from the tap  or any other source previously deemed sketchy.

OWN IT $119.95 Categories: Camping, Gear
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