Wearing these new sunglasses will make your world look like one of the 70s-style Instagram filters. Warmer, more saturated, and more, well, classic. The trick is a tint in the lens that instead of blocking out the sun’s rays, adjusts them to look just a bit better, same as the ’Gram does to those dull photos you shoot out the car window.
SoCal-based Salt Optics is ready for the Spring sunshine. Their new collection of shades and prescription frames feature clean, simple designs in a variety of lens options and colors. A personal favorite.
Stretch pants and bump skiing may have died thirty years ago but one staple of early 80s ski style has returned. Vuarnet has just re-released their model 002, the classic cat-eye shade that became their signature style. It’s a complete replica of the original, right down to the Skilynx glacier lens and molded nylon frame.
Lots of younger sunglass brands have carved out a comfy little spot in the market by doing nothing but biting classic designs from Persol, the original purveyor of cool, Italian acetate frames. Next, they will copy these: Persol’s new Film Noir collection perfectly captures their classy vintage vibe in four new styles, all featuring clean lines and their 50s-era Phoenix Arrow hinge detail.
Why look forward when looking back looks so good? Smith Optics agrees. They’ve just revived a classic collection of their late 70s/early 80s styles in the new Archive Collection. These are exact replicas of their original, sport-inspired frames like the cat-eye Cheetah, cops-style Delano, the Cornice, Marvine, & more.
Current sunglass styling can be broken down into roughly 2 main themes: vintage-inspired & stupid. But southern California-based Salt Optics, being naturally averse to trend chasing, produce neither type. The clean & simple designs of their RX frames and sunglasses stand out for their sharp, sophisticated styling and high-quality optics. Above are two new offerings for Fall 2013.
Even if you have no clue that John John Florence is the greatest surfer to come along in a generation, you’ll appreciate the clever fold-up design of his signature shades from Spy Optic. This classic Wayfarer-style frame also features Spy’s Happy Lens tech. It blocks out bad UV rays, but allows healthy, long wave blue rays to reach you.
Spring 2013 is here and you know what that means: time to toss last summer’s fluorescent YOLO shades for something a little less Weezy. The new Stone model from Portland-based Shwood eyewear looks like a great option, it features a thin veneer of slate over birch wood plus they’ve got high-quality polarized Zeiss lenses. And those are swag.
Drift Eyewear out of Chicago has got wood. Their unique sunglass designs are made with your choice of walnut, maple or bamboo bows. By using this natural, renewable resource and donating to 1% For The Planet, wearing a pair of Drift shades won’t just look good, it’ll feel good, too. So, wood you?
Tom’s Shoes was built upon their One-for-One donation strategy. For every pair they sell, they donate a pair to a child in need. This charity outreach has now shoed literally millions of kids. Now, Tom’s is giving the hipsters something else to make them feel good about. Sunglasses. Buy any pair of these shades and help Tom’s bring vision to the world’s sightless and vision impaired.