If you agree – buy the tee.







Wood has resurfaced this decade in a thousand different ways, but Herrlicht’s wooden opticals are truly the most intriguing. Timeless sophistication. Each hand-crafted frame is available in maple, pear or walnut – housed in an amazing cylindrical case worthy of a post itself. These specs are smooth.

If you look beyond the legal marijuana & prostitution, Amsterdam supports some noteworthy up & coming designers. Straight from a renovated church in the heart of the city, Scotch & Soda’s wearables fall somewhere between vintage, varsity & fusion. Check out the essential summer sandal, crafted of leather & canvas – a classic flop right out of the red light.

Whatever happened to the Hanes 3-pack? You moved on, that’s what. Outlier’s Ultrafine has to be the softest, highest-quality fabric on the market. While $75 for tees seems a bit pricey, let your gal run her hands over this New Zealand Merino & watch her come back for more. I’m sure you’ll agree it’s worth every penny – unless she snags them – then, well my friend, you’re out 75 bones.



Created in collaboration with the celeb-laden Gumball 3000, Nixon’s limited edition Rubber Player features a black silicon case/band with a custom gold crown & hands. On-sale online and at Nixon retailers along the rally route – London, Amsterdam, Boston, Montreal, Toronto & NYC.



A little Goth from the gents across the pond. AllSaints Spitalfield’s 4-pack isn’t for everyone. But if you’re looking to edge up your current style – here’s a sound starter kit.