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Hasselblad x Ferrari H4D Limited Edition Camera at werd.com
Hasselblad x Ferrari H4D Limited Edition Camera

The Hasselblad H4D is basically the Ferrari of digital cameras, so this collaboration makes great sense. The H4D is the most advanced medium format camera on the market: the ultimate weapon for professional photographers. This limited-edition model, painted Ferrari’s “rosso fuoco,” will create images as timeless as the Italian automaker’s custom cars. Only 500 cameras will be produced.

Own It TBA Also posted in Tech

FujiFilm FinePix X100 at werd.com
FujiFilm FinePix X100

It looks like your dad’s old rangefinder from the 60s, but this thing actually takes great photos – and not on film. It isn’t just tech-hipster packaging, the X100 is loaded with fresh technology – like its unique hybrid viewfinder. It comes with a versatile fixed 23mm lens with a fast 2.0 aperture for great shots in low light. The sensor shoots a 12-megapixel file for epic, full-size prints. Perfect for dads.

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Canon EOS 60D at werd.com
Canon EOS 60D

Want to step up your photography? You need to get into Canon’s legendary EOS family of DSLRs – the 60D is the perfect entry point to the next level. Not only will you get truly professional quality still images in massive 18 megapixel files, you will also be able to shoot cinematic HD video. And the greatest feature of all, the 60D takes all of Canon’s 50+ EF series lenses.

Own It $1099 Also posted in Tech

Camera Phone Lenses at werd.com
Camera Phone Lenses

That friend of yours who thinks he’s a pro photographer (& always totes a big DSLR around his neck, cramping your style) is gonna hate you when you break one of these out. These glass-optics lenses mount onto your phone camera using a simple, but sturdy, magnetic ring to transform your little phone into an artist’s eyepiece. Choose the fisheye or combination macro/wide-angle lens & shoot like a pro.

Own It From $20 Also posted in Tech

Kata Inflatable Camera Bag at werd.com
Kata Inflatable Camera Bag

You’ll never forgive yourself if you don’t bring the video camera on your vacation to Bali. So, make sure it survives the rickshaw ride to the eco-lodge with this inflatable camera bag from Kata. Deflated, the bag is tiny. Blow it up & in one minute your camera gear is riding on a cushion of air. Now, if they only made a bag like this for your surfboard …

Own It $109.90 Also posted in Bags

Sony NEX-VG10 Camcorder at werd.com
Sony NEX-VG10 Camcorder

Why does the your kid’s soccer game video look as bad as the one your dad shot of you with his shoulder-mounted VHS camera? Maybe it’s your lame little camera. Step up to the Sony NEX-VG10 camcorder that shoots in crispy HD with a wide array of interchangeable lenses. It’s massive 14.6 MP optical sensor, stunning stereo audio quality, optional still photo mode & ergonomic design all add up to a better chance to capture some sweet footage.

Own It $1999.99 Also posted in Tech

Panasonic Lumix G2 Digital Camera at werd.com
Panasonic Lumix G2 Digital Camera

Lumix has packed every conceivable (and even a few inconceivable) features into this small camera. The DMC-G2 comes with a 14-42mm lens, but also runs an array of interchangeable lenses. It features a huge 12MP optical sensor & a touch-sensitive control panel on the oversize LCD screen. It shoots 720p HD video. There’s even a sensor in the viewfinder that registers when your eye is close to the camera to disengage touch-controls on the LCD. That way your nose won’t change the settings and ruin the shot. Seriously, it has that.

Own It $798.49 Also posted in Tech

Sony Cyber-shot TX9 at werd.com
Sony Cyber-shot TX9

It’s only a little bigger than your iPhone and shoots crispy HD video. On top of that, the Cyber-shot TX9 features Sony’s 3D Intelligent Sweep, which lets you shoot ultra-wide panoramas by just panning the camera. It can also shoot bursts up to 12 frames-per-second for sequences and has a background de-focus for isolating your subject. All this means that no matter how clueless you are, you’ll get pro results.

Own It $399.99 Also posted in Tech

ALPA 12 TC Camera at werd.com
ALPA 12 TC Camera

This camera looks so good because the picture you’re looking at was taken with another Alpa 12 TC. That’s a joke, but why not joke? The average Joe can’t even appreciate what this camera can do. The Alpa 12 TC is pro-quality equipment, obviously. The modular design allows it to shoot film or digital with a whopping 60MP file size – plus, it’s fully integrated to work with the full range of Alpa lenses. Even though you could do absolutely nothing with it, this camera does it all.

Own It $40,000 Also posted in Tech

Canon PowerShot SD4000 IS Digital Elph at werd.com
Canon PowerShot SD4000 IS Digital Elph

The latest edition to Canon’s ultra-portable Elph-series brings big-boy functionality to a little shooter. Incredible images in low light? With the back-illuminated CMOS sensor-driven HS SYSTEM and f/2.0 lens…it’s now possible. Capturing the game’s winning shot? The High Speed Burst Mode & Super Slow Motion video recording have you covered. And yes, it records in 720p HD.

Own It $349 Also posted in Tech
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