Nike is playing catch up for a change. After seeing the success of barefoot runners from competitors like New Balance, Merrell, and Vivo, the mighty Swoosh is jumping into the barefoot game with the Hyperfeel. The ultra-minimalist Flyknit upper uses Flywire for support, but it’s basically a sock with an outsole attached. Or as they say, “a direct extension” of the runner’s foot.
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